Clarify the idea
Define the idea, the people it is intended to help, the need it addresses and what remains uncertain.
Four-week guided pilot · Six to ten participants
Turn a promising idea into a clearer, evidence-informed project, service or creative enterprise.
Who it is for
You may have a compelling idea but still need to understand who it serves, what evidence supports it and what should happen next.
No finished business plan is required. You need one idea you are prepared to examine honestly.
The learning journey
Define the idea, the people it is intended to help, the need it addresses and what remains uncertain.
Separate what you know from what you believe and identify the assumption most capable of weakening the idea.
Plan useful conversations, contextual research and one small responsible test.
Create an evidence summary, clearer proposition and 90-day action plan—then proceed, revise, pause or stop.
Included in the pilot
Completion output
By the end, you will have a clearer proposition, visible assumptions, an evidence summary, priority risks and a practical 90-day plan. The responsible conclusion may be to proceed, revise, pause or stop.
Pilot application
Applications are reviewed for fit. If accepted, payment and access instructions will be provided directly. Places are limited to protect the quality of the pilot.